Cyd Casados

HEALTH | WELLNESS | SELF-IMPROVEMENT WRITER

Why Switching To A Clean Beauty Routine Is Essential

You make sure everything you put into your body is organic and ethically sourced, but what about what you put on your body? If you’re using traditional beauty products you may be exposing yourself to toxic chemicals, as well as introducing these harmful substances into the environment. The good news is that in a few steps you can make the switch to clean beauty products that are good for you and the planet.

Just because it’s on the shelf doesn’t mean it’s safe. There are some 13,000 chemicals u

Macular Degeneration

Macular degeneration is one of the most common causes of blindness among people over the age of 65. You are more likely to develop macular degeneration if you have a family history of the disease, are a smoker, live with a smoker, or were exposed to a lot of sunlight when you were young.

There are two types of macular degeneration – “dry” macular degeneration and “wet” macular degeneration.

Dry macular degeneration causes blurred or reduced central vision due to a thinning of the macula. The m

How to Manage Stakeholders to Create Better Content

One of the toughest challenges faced by content producers is managing the needs of multiple stakeholders – often with conflicting requirements. But if you don’t get stakeholder management right you can end up with content that is fragmented and ineffective. It isn’t easy, but with a little finesse you can balance the needs of all your stakeholders to create clear and powerful content.

We’ve all been there – you have ten different people all demanding their ‘bit’ be included the content you’re c

8+ Tips to Create a Great Script for Successful Videos

You probably took great care in choosing the actors, voice-over artists, and presenters to make your video successful, but to really get the most out of videos you have to start with a great script.

As an actress, voice-over artist, presenter, and copywriter I have a unique perspective. While some scripts are truly brilliant, many are overly complicated, jargon-heavy, or simply try to do too much.

By following a few simple rules you can write scripts that will allow your talent to get your mes